What do you think it means that Josh Whedon's Serenity† (The film based upon his, failed on TV but successful on DVD, show Firefly.) is getting at least two multi-city previews? Previews which, by the way‡, sellout in minutes.
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†The Universal Studios
Serenity site. The IMDb
Serenity site. The Apple trailers
Serenity site.
* Yes, it appears that I overuse the parenthetical in all its forms; independent and dependent clauses along with those set off with parenthesis and &emdash;.