Apr 29, 2007 10:27
If I could roll together everything I've learned while in college and put it together with a nice little bow it would go something like this:
"The stereotype is that virgins are timid, old-fashioned, meek, boring, cautious, unattractive, repressed, narrow-minded, and naive. They have low self-esteem or bad body image. They can't participate in fun conversations about sex. Basically, they aren't rebels. Most products and experiences are marketed to us by equating the hip with the subversive: This is the anti-establishment car to drive, the alternative soft drink to drink, the anti-celebrity celebrity to copy. in the end, rebellion is transformed into conformity and so it goes with sex. How are companies supposed to market their stuff if people aren't actively pursuing sex? How are they supposed to sell cars, clothes, beers, breakfast cereal, perfume, makeup, or travel on the premise their their products will get you laid if people are content to not get laid? So the market pulls out all the stops to ensure that we will remain sex obsessed, so that we'll buy things. Businesses want virgins to feel horrible about themselves, because if virgins were happy being virgins, they would be horrible consumers. As long as they are virgins desperately trying to ditch their virginity, fine. But abstinence undermines economics."
Carson Brown, "THe New Sexual Deviant: Mapping Virgin Territory," BITCHfest
rant