Misogyny
Somehow, I don't think they really understand the meaning of that word.
"We actively discourage gamers from being the kind of mysogynistic jackwagons seen in the Reddit post, and such behavior should not be tolerated. Frankly, we don't like that kind of player either. So far as this event goes, it is an special event designed specifically for male gamers. Further, it is meant as a getaway designed to help said male contingent become better men both for themselves and for those who love us."
http://kotaku.com/5824084/well-thats-one-way-to-combat-misogyny-in-gaming