I have returned!
Well don't too excited yet, this is for my own benefit, AND MY FUTURE!
GO FUTURE!
So I have this long drawn-out application for VCU adcenter. One of the parts of the application process is to construct a 3 piece campaign for Tupperware for woman ages 21-30. Thats a really hard company and age group to tackle
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But I'll answer anyway.
1. Would you buy Tupperware?
*Yes, and I have*
2. Are you familiar with Tupperware or a Tupperware party? If so, what are you impressions?
*Yes I am familiar. My impressions are that it's not the same stuff as when my mother was my age. It's more hip and cool and the products are varied and most often well thought out.*
3. Would you ever attend a Tupperware party?
Not if I could help it. I avoid all multi-level marketing parties like the fucking plague. If I go to one, you are either my best friend, my husband's boss' wife, or someone else who I want to falsely impress. Otherwise, FORGET IT.
4. What would influence you to buy Tupperware, or attend a Tupperware party?
There is often one of those retail carts at the mall where they sell a large variety of tupperware. That's where I've purchased everything that I currently own. If you want me to attend a tupperware party, youd best find one of the people who fall in the above mentioned categories.
5. What are the three most imortant things in your life?
My Children
My Husband
My Family
6. Any other comments on Tupperware?
I don't think that the age group you're addressing has any idea about some of the cool stuff that they have now. If I hadn't seen it for myself, I would still picture exactly what you see in the picture you provided. But it's better. It's bright and fun and useful and fits into today's lifestyle. There are toys and gadgets and all kinds of stuff that no one thinks of associating with Tupperware unless they've seen it with thwer own eyes. A good, up-to-date TV ad campaign, or even one in target magazines would do wonders for the image of this company.
HTH!
See you in T-minus 6 days!!!
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Yeah 6 days, I can't wait to see you and my little cousins.
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