Indian Mediocrity
Mediocrity is rampant and pretty much thrives all around.
It is disillusioning when I try to find my niche or try and see what best fits me or interests me.
I was told of an opportunity in Media & Entertainment, a domain I am fairly comfortable with given my earlier stints.
But now when I look at what exists, I just can't relate to any of it. Will I ever be able to promote these silly TV serials and reality shows convincingly, given that I don't even watch any of this? Do I care if Rahul Mahajan canoodles with Monica Bedi to rouse viewer ratings to rival any Sensex?
Obviously Not.
India, for all its shine and glory, given the economic indicators has such few limited quality job offerings. In the Banking sector, you can pretty much count the number of banks we have, similarly in Telecom or Retail.....where is the choice?
What is worse is the quality of execution. If you have to check out any Reliance store, it's a shame and to think this is the largest Indian company, we are talking about. A company which between the two brothers, is into every perceivable domain, including bailing out Spielberg with the enormous USD 500 - 600 million deal. Similarly companies like Pantaloon or Big Bazaar, doing well with the moolah but qualitively?...Yuck!
The common comment that is thrown at me is that these ventures don't cater to people like me...they are targeted towards the larger consumer base, the least common denominator. If all of these targeted at this audience, where do people like me go?
Are we to continue to feel stuck in a system that doesn't allow for any choice, a system that works well in dumbing down content, encourages a uniform / clone like culture and makes questioning redundant.
Where do we go?