Feb 25, 2007 23:18
Is riding the Montreal metro this exciting and 'sunny'? Do we all have shaggy/ironed long hair and wear our gaily-coloured dacron ensembles to gallavant and spin around the stopped train while purposefully blocking the doorway (which, as clearly marked on the train, comes with a 500 dollar fine)? Do dodgy-looking men in vintage T-birds always spit at buses while the same dancers converge in the rear window of the bus and mock him?
Sadly, the dancers must have been on some sort of mind-altering drug to be this enthusiastic about a system that is definitely not 'il fait beau' (it's underground, for god sakes). I think that the brightness of their synthetic clothes is countering the dinge and muck that the metro will soon become - I mean, there has to be a reason for them to produce this monstrosity, right? I'm sure the dry rot was already setting in by the mid-70s.
This vintage ad comes with a sense of poignant irony, as I saw it right after I joined the "I hate the STM" group on Facebook (yes, the system was down again during rush hour and I was late for work).
It's more like this: