The Influence of Apple on Product Packaging
I bought an external harddrive today, in expectation of Time Machine in 10.5. It's a Seagate "FreeAgent", and it was quite cheap comparitively - $139 for 250GB USB2.0 / 5 year warranty. The unit itself looks very sleek, but I liked the box copy as well. It's definitely written "for humans", with sizes specified in "glorious gigabytes", the requirements being written in plain language ( and addressed to "If you're a PC user..."/"If you're a Mac person..." ). The stickers sealing the cable pouches are bright yellow, with "hello" printed on them.
Even the setup documents ( entitled, "This won't take long." ) has a little stopwatch graphic at the bottom, showing the time elapsed since the beginning of setup, and ending with, "Note:Times may vary depending on how excited you are about using your new FreeAgent desktop drive."
Nice job, Seagate. I dig it.
Even the setup documents ( entitled, "This won't take long." ) has a little stopwatch graphic at the bottom, showing the time elapsed since the beginning of setup, and ending with, "Note:Times may vary depending on how excited you are about using your new FreeAgent desktop drive."
Nice job, Seagate. I dig it.