The anatomy of a shopping mall
Walking through the Grandville mall today, I had a thought: Do malls actually do better when there is store turnover?
Stores that are there since day 1 eventually get dingy, bringing down the overall aesthetics of the mall. Rarely do they renovate.
However, if stores close up/move locations/eventually get replaced with popular new stores (read: not fly-by-night incense peddlers and Calendar Club locations), the mall can actually keep itself looking good, leading consumers to still shop there (instead of there being a mass exodus to the newest/nicest-looking shopping center).
Rapid turnover in an enclosed mall such as Rivertown Crossing might make someone wanting to lease feel a bit uneasy. Yet, I think they might actually fare better if some of the stores around them are constantly changing without degrading.
Thoughts? Please discuss.
Stores that are there since day 1 eventually get dingy, bringing down the overall aesthetics of the mall. Rarely do they renovate.
However, if stores close up/move locations/eventually get replaced with popular new stores (read: not fly-by-night incense peddlers and Calendar Club locations), the mall can actually keep itself looking good, leading consumers to still shop there (instead of there being a mass exodus to the newest/nicest-looking shopping center).
Rapid turnover in an enclosed mall such as Rivertown Crossing might make someone wanting to lease feel a bit uneasy. Yet, I think they might actually fare better if some of the stores around them are constantly changing without degrading.
Thoughts? Please discuss.