Get a Room! It started when we wanted a better way to share feature ideas and product plans with each other here at FriendFeed, but not the rest of the world -- a mini FriendFeed of our own. We could have set this up on its own machine in the office, but we knew that we weren't alone in our desire and that the right way to go was to extend FriendFeed's capabilities for everyone. And so FriendFeed rooms were born.