Still Think Social Media Is A Fad?
Originally published at Civin.org. Please leave any comments there.
Still Think Social Media Is A Fad?
Thanks to my lovely fiancee Leah for linking this to me. As someone who loves social media and infographics this one is a perfect combination! (That and it let me find out about a marketing agency that has released a couple of other interesting ones as well.)
Almost every day I talk with business owners who think social media is a fad, and if they just hold out long enough that it will go away. Or others that think social media is only used for sharing pictures of grandchildren and telling the world what you made for dinner.
In a time where people are using their Blackberry to check-in at a client meeting, their iphone to record a video from a seminar and post it on Facebook, or CEO’s reaching out to connections on LinkedIn to find a new employee - social media is now more business than ever. Businesses are using social media to educate consumers, create brand awareness, connect with like-minded others, be more transparent, and yes, even be social. This new way of communicating with prospects and customers has shifted the way companies think of marketing, opening new doors and options of reaching more people.
If you aren’t using social media to connect with your audience, you can bet your competition is. If you need proof in the pudding or know someone who needs it, take a look at the following infographic illustrating the reach of social media.
[via: Inspired Mag.]