It Should Be "Mallow Yallow," Because "Mallow Orange" Doesn't Sound Right

Apr 04, 2010 16:20

Candy Review
CADBURY EASTER MALLOWS

I'm not completely certain that "Candy Review" is the right term to use here, because there is a bit of cookie involved here. Then again, Twix candy bars have a cookie base, and I always use the term "candy bar" when referring to them, so I guess calling this review a candy review is all right.

I first saw Cadbury Easter Mallows last year at my local World Market store. I had intended to write a review of them then, but before I could acquire the necessary research material, World Market was sold out. This year, it appears that they received more, because there were still plenty on the shelves when I stopped by the store earlier today. Needless to say, this time, I didn't leave the store without purchasing a couple of packages.

Easter Mallows are an import from Cadbury's British unit. The package describes them as "mallow teacakes with Jaffa orange flavoured jam filling covered with milk chocolate." You can almost hear the British accent when you read that description, can't you?

Each Easter Mallow is dome-shaped. The "teacake" base resembles a graham cracker in texture and flavor. The orange filling seems to be placed directly on the cookie base, which is them topped with the marshmallow. And of course, all of this is then covered in Cadbury's milk chocolate.

The orange filling reminds me of orange marmalade, only without the orange peel. I was just a little disappointed, because there in my opinion, there wasn't enough of it. There was just barely enough to get a taste of it. I wanted it to have more orange flavor blending with the chocolate and marshmallow. But what little there is does have an intense flavor, so it makes its presence known quite well.

As I mentioned, the cookie base resembles a graham cracker, and I think it may even be a chocolate graham cracker. The texture is on the soft side. I suspect that, like the graham crackers in a Moon Pie, the cookie in the Easter Mallows absorbs moisture from the marshmallow. And possibly the orange filling as well.

The marshmallow isn't overly spongy, like the marshmallow I have encountered in some candies with a holiday theme. But it also isn't like what I would call the normal marshmallow feel of Jet-Puffed or similar marshmallows from the store. The feel is . . . somewhere in between. There is probably a better description, but that's the best I can do at the moment.

The milk chocolate's function is primarily to hold everything together. It's thinner than I thought it would be. It still manages to make itself known on your tastebuds, although not overwhelmingly so. In fact, all of the flavors manage to blend together without one overwhelming any of the others.

As the name suggests, this is an Easter product. After today, you probably won't be finding it at World Market or anywhere else for a while. But I am fairly certain that this is an annual production for Cadbury's UK unit, so I' sure I will see it again sometime after Valentine's Day 2011.

-jc-

marshmallow, milk, cadbury, uk

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