Two things:
1)
Photoshop! I'd do it, except I can't BECAUSE WE HAVE SUCH SCRUPLES! OH, THE HONESTY! Anyway, it's a fun contest, and you get (as far as I understand) around $100 of local swag if you win.
2) This one goes out to the ladies: Inquiring minds want to know -- what is your initial reaction to a mustachioed (as opposed to goateed or bearded) man? What is going through your mind when one talks to you? What questions would you want to anonymously ask a proud mustache owner? Go nuts.