The Truth behind SEO Myths
For a variety of reasons, many internet marketers don't have a good understanding of how search engines work. One major reason why so few internet marketers know the rules regarding search engines is that these rules are always changing. Search engines fight spam on a daily basis, which is why they need to keep updating their algorithm frequently. Because of this, there are many myths on issues such as getting a site indexed and page rank. To be able to use SEO effectively, you have to know what information you can trust. So let's examine some commonly believed myths about SEO that you should be aware of. mobile monopoly
The notion that you have to build a page on your website that is specifically built for SEO in order to rank well is a myth that is often repeated. Any page can rank well in the search engines, as long as you know what you're doing. In other words, you don't need a landing page that is specifically made for SEO. If you are advertising with PPC you do need a landing page, but it's not needed to rank in the organic listings. So aim to get your traffic to land on one of your site's regular pages, don't build a special page for this purpose. So if some of the pages on your site aren't getting you traffic, it simply means you need to work on optimizing them better, rather than adding new ones. This is a fairly straightforward principle if you understand that landing pages are only to help you convert your traffic.
Use of the words in your Meta tag is not required on that particular page. While this is a myth, it is still widely believed and taught by SEO professionals. These keyword tags are meant to be used to find words that don't already appear on the page. The important point to remember is that these tags do not get counted towards rank. mobile monopoly
The belief that your site will get the ban hammer if you buy incoming links from other relevant websites is also a big story and nothing more. If they knew that these links were paid links they would not count them because they don't like people trying to influence the rankings of their sites, however, in most cases they aren't aware of the fact. They would just discount these links if they were to find out that you paid for them. It simply wouldn't be logical for them to give a site the ban hammer simply because it was advertising its links on other sites. However, when you purchase links you need to keep in mind that the same rules of link building are applicable. So, make sure that your links always come from relevant sites, whether you are buying them or building them organically. All in all, SEO may require significant work and effort to rank your site successfully, the in the end the return is more than worth it. The most effective way to learn SEO is through experience and not believing these fallacies that appear all the time.
Awesome URLs:
AffilioJetPack - A Really Fair Review
The notion that you have to build a page on your website that is specifically built for SEO in order to rank well is a myth that is often repeated. Any page can rank well in the search engines, as long as you know what you're doing. In other words, you don't need a landing page that is specifically made for SEO. If you are advertising with PPC you do need a landing page, but it's not needed to rank in the organic listings. So aim to get your traffic to land on one of your site's regular pages, don't build a special page for this purpose. So if some of the pages on your site aren't getting you traffic, it simply means you need to work on optimizing them better, rather than adding new ones. This is a fairly straightforward principle if you understand that landing pages are only to help you convert your traffic.
Use of the words in your Meta tag is not required on that particular page. While this is a myth, it is still widely believed and taught by SEO professionals. These keyword tags are meant to be used to find words that don't already appear on the page. The important point to remember is that these tags do not get counted towards rank. mobile monopoly
The belief that your site will get the ban hammer if you buy incoming links from other relevant websites is also a big story and nothing more. If they knew that these links were paid links they would not count them because they don't like people trying to influence the rankings of their sites, however, in most cases they aren't aware of the fact. They would just discount these links if they were to find out that you paid for them. It simply wouldn't be logical for them to give a site the ban hammer simply because it was advertising its links on other sites. However, when you purchase links you need to keep in mind that the same rules of link building are applicable. So, make sure that your links always come from relevant sites, whether you are buying them or building them organically. All in all, SEO may require significant work and effort to rank your site successfully, the in the end the return is more than worth it. The most effective way to learn SEO is through experience and not believing these fallacies that appear all the time.
Awesome URLs:
AffilioJetPack - A Really Fair Review