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Feb 16, 2010 07:12

The profit motive ( Read more... )

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striver February 18 2010, 00:19:02 UTC
You actually present a pretty pertinent question here that I didn't really respond to yet because I wanted to look into it. Facebook has a different economic base: strictly advertizing. So really, the more active users they have the better their income. This is the direct opposite of sites that depend on member spending. So if, as you indicated from personal experience, the same slow growth and high turnover is happening on facebook then obviously there is some other contributing factor besides economics at play here.

So let's take a look at the facebook statistics page...a site where more active users would mean higher profit instead of lower...

More than 400 million active users
50% of our active users log on to Facebook in any given day
More than 35 million users update their status each day

200,000,000 users log in every day? Facebook started in 2004, a year after the earlier post I made about the stats here on LJ. They have gone to 400 million active users in the time LJ had gone to 2 million. Unfortunately they don't give the total number of accounts so we can't really make some comparisons there. But clearly, 400,000,000 active users in 6 years is some seriously strong growth.

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striver February 18 2010, 00:24:37 UTC
oh...just did the math...there would need to be about 5 billion total accounts on facebook to have the same turnover percentage as LJ.

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neptunia67 February 18 2010, 01:05:14 UTC
Wow, those are impressive numbers.

I was only going by what I see on my very limited friends list - but I'm in the over-40 crowd and I'm sure I am not the average Facebook user.

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