I still don't like Valentine's Day, but these days, it's more a matter of principle than a visceral reaction. The marketing thing is more subtle in Greece, but it's still present (diminished by the ongoing economic crisis, of course; asking people who are worrying about whether their home budgets will be balanced to splurge on roses or diamonds or such is a hard sell).
Is the V-Day marketing blitz back in the States as bad now as it was ten years ago?
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