(no subject)

Jun 18, 2007 13:12


Companies that ask if I want a catalog and specify that in order to conserve resources they will *not* send out catalogs unless specifically requested earn my deep respect.  I'm not a marketing person, but it seems that marketing principles suggest that you flood people with fliers and catalogs, even though only a small percentage will buy something.  The wastefulness of that annoys me a lot, to the point that if all things are equal, I think I'd rather buy from a company that doesn't send out paper mailings.

(The company, incidentally, was Paula's Choice. The jury is still out on the quality of their sunscreen and salicylic acid, though, since I just placed the order. I have high hopes for the salicylic acid, which is apparently at a good pH for exfoliation and sans irritating additives.)

personal beliefs, online purchases

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