Sakurai Sho to star in new Aflac CM alongside a “blue duck”
Sakurai Sho, one of the famed members of the idol group Arashi, will be lending his star power to a good cause by appearing in a new line of CMs for Aflac alongside one of its new characters, “Aoi Duck” (“blue duck”). The new character is inspired by the image of a blue bird of happiness, and is sure to catch the attention of many alongside the famous actor and singer.
When asked who Sakurai's bluebird of happiness was, Sho replied, "I think it would be everyone in Arashi".
The new Aflac campaign will promote new products (insurance) and features of support and security for life after the treatment of cancer. The new products will be released on March 22nd, with the commercial airing starting on March 14th.
Sakurai hopes to create more awareness about the support mechanisms available to those undergoing treatments for cancer, and the blue duck aims at creating a certain kind of comfort in providing help to those who need it.
Source: Mantan Web, Aflac
credit: hellcat.tokyohive / momo-edgewood