S/mileage AR promotion

May 26, 2010 20:51




A series of CMs have been released for S/mileage's new Yume Miru 15sai single, all involving AR (augmented reality). There are about 20 in total.

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(more at Up-front's Youtube channel)

As part of the promotion, It's also possible to try it out yourself, but you need a webcam. Go to their website (http://s-mileage.jp/), and on the right side, between the pink button with a tag and the embedded video is a link. Click on that, and it will take you to the "about AR" page where you can click on the blue link and print out the picture needed for the AR to work.

Confused? Here's some screenshots:









After printing the picture, go back to their homepage and click the pink box on the top right with the letters "AR" in it (above the embedded video). A black box will appear, you have to grant access for it to work. Then click "on AR," hold one of the squares up to the camera, and they should appear.

The girls show you the AR in action (and how to work it) in this video:

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I think it's super cool! And it really works :)

sources: 1 2 3

s/mileage, cm

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