As if UK social workers haven't got a bad enough rep at the moment...
...CWDC (http://www.cwdcouncil.org.uk/social-work) are currently freaking people out, and completely putting 'em off the profession with half-arsed, but full-on creepy "recruitment" posters like this one:
The "It's not just a..." toolkit theme also extends to the TV campaign:
Direct link: http://www.youtube.com/watch?v=Pp1wTbsCgdw
Yeah. Join us...if you're an ego-tripping do-gooder, presumably, rather than some opportunist weirdo with a thing for 16-year-old junkies.
Brrrrrrr....
The "It's not just a..." toolkit theme also extends to the TV campaign:
Click to viewDirect link: http://www.youtube.com/watch?v=Pp1wTbsCgdw
Yeah. Join us...if you're an ego-tripping do-gooder, presumably, rather than some opportunist weirdo with a thing for 16-year-old junkies.
Brrrrrrr....