Women-owned firms have huge impact on economy.
http://view.ed4.net/v/DE7W/25RRU/18GBO17/KQ3ZG4/ And from the Harvard Business Review:
"As a market, women represent an opportunity bigger than China and India combined. They control $20 trillion in consumer spending, and that figure could reach $28 trillion in the next five years. Women drive the world economy, in fact. Yet most companies do a remarkably poor job of serving them."