Dear Harper Teen,
Do you remember the controversy that surrounded Justine Larbalestier's
Liar? It had a white girl on the cover of a book that was about a mixed-race teen. Bloomsbury withdrew that cover with apologies and changed it to one that more accurately represented the novel's heroine after fans spoke out against the whitewashing of the
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I personally couldn't get into Silver Phoenix at the time I tried to read it, but I thought it had a stunning cover. The repackaged one is so... eh. Generic, and I hate the way the girl has no face.
The repackaging suggests -more- than whitewashing, it seems to suggest to me that what the audience supposedly wants to see is a faceless, generic, non-entity of a cover model. Body parts without an identity. So not only is the cover stripping the girl of her ethnicity, but it's taking away her unique identity as well.
And THIS is what works in marketing?
Pfaugh. Give me the first cover anyday.
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It is a weird trend, though, and I'm getting tired of it.
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Good post!
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The costuming gives me the most pause. I haven't read the books, but the excerpts on the internet are Jin Yong-esque medieval Chinese Fantasy. If so, what the heck is the main character doing wearing a low-cut blouse (in the first cover) or a rhinestone-studded dress in the second? I've seen Tang dynasty lingerie with necklines more conservative than the first cover, and as for the second, it's not even trying. Here are a few resources for Ming Dynasty clothing, for comparison ( ... )
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