From the NYTimes:
COMMERCIAL PUBLISHING IS FANDOM!!!!! Basically, the Amazon Canada site fucked up and revealed the real names of a bunch of anonymous reviewers, and a bunch of authors were found to have reviewed their own works.
An excerpt: But even with reviewer privacy restored, many people say Amazon's pages have turned into what one writer called "a rhetorical war," where friends and family members are regularly corralled to write glowing reviews and each negative one is scrutinized for the digital fingerprints of known enemies.
One well-known writer admitted privately - and gleefully - to anonymously criticizing a more prominent novelist who he felt had unfairly reaped critical praise for years. She regularly posts responses, or at least he thinks it is her, but the elegant rebuttals of his reviews are also written from behind a pseudonym.
Numbering 10 million and growing by tens of thousands each week, the reader reviews are the most popular feature of Amazon's sites, according to the company, which also culls reviews from more traditional critics like Publishers Weekly. Many authors applaud the democracy of allowing readers to voice their opinions, and rejoice when they see a new one posted - so long as it is positive.
But some authors say it is ironic that while they can for the first time face their critics on equal footing, so many people on both sides choose to remain anonymous. And some charge that the same anonymity that encourages more people to discuss books also spurs them to write reviews that they would never otherwise attach their names to.
Excuse me. I have to die laughing now.
SOYLENT GREEN IS PEOPLE!!!!!
(Happy ♥ Day, yo.)